CORPORATE SOCIAL RESPONSIBILITY
At Atlas For Men, we are committed to providing quality clothing that is accessible to everyone, regardless of budget and size. As a brand that is passionate about encouraging appreciation for the great outdoors and enjoying it to the full, it is only natural that we have embarked on a journey to improve the environmental and social impacts of the production and supply of our products and services. In addition to the measures we currently take (as mapped out below) we strive to continually improve, grow and renew our efforts through our every day practices.
Discover some of our commitments and results from 2023.
Discover some of our commitments and results from 2023.
Develop a more eco-friendly offering
Our goal is to offer good-quality, timeless clothing which is not subject to trends that come and go. We work to provide long-lasting, safe products that our customers can wear time and again on their daily adventures. Conscious of our own role within the textile sector, we are committed to better controlling our industry's impact on the environment. From our choice of raw materials to the production and use of our clothing, as well as the end of our product lifecycles, we're determined to rethink our development model, taking dedicated steps on our journey towards more responsible fashion.
Our goal is to offer good-quality, timeless clothing which is not subject to trends that come and go. We work to provide long-lasting, safe products that our customers can wear time and again on their daily adventures. Conscious of our own role within the textile sector, we are committed to better controlling our industry's impact on the environment. From our choice of raw materials to the production and use of our clothing, as well as the end of our product lifecycles, we're determined to rethink our development model, taking dedicated steps on our journey towards more responsible fashion.
Integrate recycled materials
25% recycled paper integrated into our catalogues.
25% recycled polyester (minimum) in our new fleeces and puffer jackets.
25% recycled paper integrated into our catalogues.
25% recycled polyester (minimum) in our new fleeces and puffer jackets.
Improve our recyclability
100% of our packaging is recyclable.
100% of our packaging is recyclable.
Guarantee good quality products
We comply with the EU REACH regulation (Registration, Evaluation, Authorisation and Restriction of Chemicals), one of the strictest frameworks in the world. If, after chemical testing, a raw material does not conform to the standards set out in this regulation, we refuse it.
We go above and beyond the EU REACH regulation to provide our customers with clothing of the highest quality, performing tests on 100% of our products in relation to qualities such as colourfastness, washing durability and anti-pilling. All our tests are carried out in accredited, certified and globally recognised third party laboratories. Since we value transparency, our customers can request these test results from our Customer Service team.
98% of our finished products conformed to our test standards. The 2% of products that did not conform to our test standards were either refabricated or treated following the tests, and were then retested to confirm product improvement and to ensure product safety and durability.
We comply with the EU REACH regulation (Registration, Evaluation, Authorisation and Restriction of Chemicals), one of the strictest frameworks in the world. If, after chemical testing, a raw material does not conform to the standards set out in this regulation, we refuse it.
We go above and beyond the EU REACH regulation to provide our customers with clothing of the highest quality, performing tests on 100% of our products in relation to qualities such as colourfastness, washing durability and anti-pilling. All our tests are carried out in accredited, certified and globally recognised third party laboratories. Since we value transparency, our customers can request these test results from our Customer Service team.
98% of our finished products conformed to our test standards. The 2% of products that did not conform to our test standards were either refabricated or treated following the tests, and were then retested to confirm product improvement and to ensure product safety and durability.
Create clothing that's easy to care for
100% of our Atlas For Men products are easy-to-maintain and can be washed at home at 30°C or under, helping limit economic and environmental impacts.
100% of our Atlas For Men products are easy-to-maintain and can be washed at home at 30°C or under, helping limit economic and environmental impacts.
Become better together
Individually, we cannot action adequate change. But by acting together, we can strengthen our impact for good and build a more ethical model. We must therefore educate and mobilise our employees, partners and customers so that, together, we become change makers. It's a collective journey!
Individually, we cannot action adequate change. But by acting together, we can strengthen our impact for good and build a more ethical model. We must therefore educate and mobilise our employees, partners and customers so that, together, we become change makers. It's a collective journey!
Raise awareness and mobilise our employees
80% of our workforce have partcipated in awareness sessions relating to social and environmental issues.
80% of our workforce have partcipated in awareness sessions relating to social and environmental issues.
Inform and involve our customers
34,000 products donated via our partner Dons Solidaires, helping to limit waste while assisting those in need.
34,000 products donated via our partner Dons Solidaires, helping to limit waste while assisting those in need.
Engage our partners
We value transparency and expect our partners to share our standards. That is why our production partners are committed to following the Business Social Compliance Initiative (BSCI) code of conduct that upholds positive working conditions (as visualised below).
100% of our direct suppliers are audited by accredited third-party organisations in compliance with BSCI standards.
In the case of non-compliance with regulatory norms and the additional demands set out by our company, instead of turning a blind eye to the problem, where possible we make the active decision to accompany our suppliers, helping them to improve their practices and adopt our quality and safety standards.
100% of our direct suppliers are audited by accredited third-party organisations in compliance with BSCI standards.
In the case of non-compliance with regulatory norms and the additional demands set out by our company, instead of turning a blind eye to the problem, where possible we make the active decision to accompany our suppliers, helping them to improve their practices and adopt our quality and safety standards.
Reduce our environmental footprint
As a clothing brand that advocates adventure and an outdoors lifestyle, it's our responsibility to pay particular attention to the preservation of our natural environment. We're committed to following ambitious action plans to measure and reduce our use of natural resources and the pollution our commercial activity generates, and to contribute towards a reduced global carbon footprint.
As a clothing brand that advocates adventure and an outdoors lifestyle, it's our responsibility to pay particular attention to the preservation of our natural environment. We're committed to following ambitious action plans to measure and reduce our use of natural resources and the pollution our commercial activity generates, and to contribute towards a reduced global carbon footprint.
Reduce our carbon emissions
7.6% carbon intensity reduction compared with 2022.
We minimise the environmental impact related to the transportation of our products by favouring waterborne transport, which has a far less significant carbon footprint than air transport. A win-win, transportation via boat is more cost-effective, helping us to keep our clothing costs budget-friendly.
97% of our clothing items were transported by boat and only 0.7% of our clothing was transported by airplane; replacement needs and production delays obliged us to use the fastest means of transport possible to ensure that customers received their orders as quickly as possible.
7.6% carbon intensity reduction compared with 2022.
We minimise the environmental impact related to the transportation of our products by favouring waterborne transport, which has a far less significant carbon footprint than air transport. A win-win, transportation via boat is more cost-effective, helping us to keep our clothing costs budget-friendly.
97% of our clothing items were transported by boat and only 0.7% of our clothing was transported by airplane; replacement needs and production delays obliged us to use the fastest means of transport possible to ensure that customers received their orders as quickly as possible.
Reduce our use of plastic
We're also committed to eliminating single-use virgin plastic from our catalogues and parcel inserts and, with the aim of continued improvement, progressively replacing it either by paper or recycled plastic.
73% of our catalogue packaging is made entirely from 100% paper. For the remaining catalogues wrapped in plastic, 30% is recycled.
Between 60% and 80% recycled plastic was contained in the packaging of our parcel inserts.
55% of our free gifts are packaged in cardboard and 22% in recycled plastic.
A 52% total reduction of virgin plastic in our packaging since 2021.
We're also committed to eliminating single-use virgin plastic from our catalogues and parcel inserts and, with the aim of continued improvement, progressively replacing it either by paper or recycled plastic.
73% of our catalogue packaging is made entirely from 100% paper. For the remaining catalogues wrapped in plastic, 30% is recycled.
Between 60% and 80% recycled plastic was contained in the packaging of our parcel inserts.
55% of our free gifts are packaged in cardboard and 22% in recycled plastic.
A 52% total reduction of virgin plastic in our packaging since 2021.
Conserve forests
100% of our paper comes from sustainably managed forests (FSC or PEFC certified paper).
100% of our paper comes from sustainably managed forests (FSC or PEFC certified paper).
